Toxic Sludge Is Good For You
eveline lubbers - 22.11.2004 12:33
Amsterdam screening of the video:
Toxic Sludge Is Good For You
The Public Relations Industry Unspun
Date: Thursday November 25, 2004, at 16:00
Eveline Lubbers from  http://www.spinwatch.org
presents the screening of the video:
Toxic Sludge Is Good For You
The Public Relations Industry Unspun
Date: Thursday November 25, 2004, at 16:00
Location: HvA Interactive Media, Weesperzijde 190 (next to
Amstelstation), Amsterdam, room C 1.02. Free entrance.
Laura Miller will introduce the video and explain how the Centre for
Media & Democracy is trying to reach an ever broader audience working
with multiple media.
Core business of the Centre for Media & Democracy is PR Watch, a
quarterly publication dedicated to investigative reporting on the
public relations industry. It serves citizens, journalists and
researchers seeking to recognize and combat manipulative and
misleading PR practices. The past few years PR watch is developing a
Wikipedia, called Disinfopedia. http://www.prwatch.org
http://www.disinfopedia.org
Toxic Sludge Is Good For You: The Public Relations Industry Unspun
Narrated by Amy Goodman (2002)
Summary:
While advertising is the visible component of the corporate system,
perhaps even more important and pervasive is its invisible partner,
the public relations industry. This video illuminates this hidden
sphere of our culture and examines the way in which the management of
~the public mindT has become central to how our democracy is
controlled by political and economic elites. 'Toxic Sludge Is Good For
You' illustrates how much of what we think of as independent, unbiased
news and information has its origins in the boardrooms of the public
relations companies.
PR critics include PR Watch founder John Stauber, cultural scholars
Mark Crispin Miller and Stuart Ewen. 'Toxic Sludge Is Good For You'
tracks the development of the PR industry from early efforts to win
popular American support for World War I to the role of crisis
management in controlling the damage to corporate image. The video
analyzes the tools public relations professionals use to shift our
perceptions including a look at the coordinated PR campaign to slip
genetically engineered produce past public scrutiny. 'Toxic Sludge Is
Good For You' urges viewers to question the experts and follow the
money back to the public relations industry to challenge its hold on
democracy.
On Laura Miller:
PR Watch managing editor Laura Miller joined the Center for Media &
Democracy in August 2000. She came to the center with seven years
experience in radio journalism, having worked on WORT-FM's local
evening news as a host, reporter, and producer. She currently anchors
broadcasts for the Workers' Independent News Service, a nationally
syndicated radio news service. Laura has also worked as a union
organizer and a video store clerk. Born in 1970, she lives in a nice
yellow house in Madison, WI.
More info: Sabine Niederer, Institute of Network Cultures.
http://www.networkcultures.org
 sabine@networkcultures.org.
 Website: http://www.spinwatch.org
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